
Do you have a special product, event, or promotion you need to showcase? Then a brochure site, also known as micro-sites or a mini-site is for you. If your website was a video rental store, a brochure site would be the "special area" behind the saloon doors (yes, you know the one). These sites are designed to send a more focused message about a product, event, or promotion that requires special attention.
A brochure site are commonly used as landing pages for Search Engine Marketing (SEM) efforts. When a user clicks
through from one of your Pay Per Click (PPC) ads, they are brought to a your
specifically designed brochure site. These click through numbers are then
tracked resulting in higher conversion rates for your campaigns.